How We Roll Tour

 

Markets

SXSW, Austin, TX

MMMF, Phoenix, AZ

SDSU, San Diego, CA

The Grove, Los Angeles, CA

Stagecoach, Indio, CA

Strategic Services

Brand Strategy & Concepting

Event Production & Design

Sponsorship Negotiation

Licensing & Permitting

Strategic Staffing

Graphic Design

Social Media Integration

Results

Consumer interactions: 19,700+

Sweepstakes entries: 3,000+

Total impressions: 13 million+

 

With the goal of positioning Nordstrom among new, potential customers, OutCold built an interactive Nordstrom experience across three pods and sent it on the road to five events.

Each pod housed a relevant activity that allowed festival fans to engage with the Nordstrom brand and its vendors in fun, new and unexpected ways. Guests interacted with live screen printing, a dream closet sweepstakes, and a selection of Nordstrom beauty offerings distributed by a team of brand ambassadors. 

Interested in an experience like this? Give us a shout!